Source - OPENRTB API Specification Version 2.2 [1]
VALUE
CATEGORY NAME
IAB1
ARTS & ENTERTAINMENT
IAB1-1
Books & Literature
IAB1-2
Celebrity Fan/Gossip
IAB1-3
Fine Art
IAB1-4
Humor
IAB1-5
Movies
IAB1-6...
Though Google Analytics is a great analytics tool for Web, it not
designed to capture Video related traffic. It depends more on vendor
implementation in player or custom tags that you use to track video
traffic.
There could be several reasons why you ma...